The first attempt to create a Presidents Day occurred in 1951 when the "President's Day National Committee" was formed by Harold Stonebridge Fischer of Compton, California, who became its National Executive Director for the next two decades. The purpose was not to honor any particular President, but to honor the office of the Presidency. It was first thought that March 4, the original inauguration day, should be deemed Presidents Day.
However, the bill recognizing the March 4th date was stalled in the Senate Judiciary Committee (which had authority over national holidays). That committee felt that, because of its proximity to Lincoln's and Washington Birthdays, three holidays so close together would be unduly burdensome. During this time, however, the Governors of a majority of the individual states issued proclamations declaring March 4 to be Presidents Day in their respective jurisdictions. Later on, the Washington's Birthday holiday would become known as Presidents Day.
By the mid-1980s, with a push from advertisers, the term "Presidents Day" began its public appearance. Although Lincoln's birthday, February 12, was never a federal holiday, approximately a dozen state governments have officially renamed their Washington's Birthday observances as "Presidents Day", "Washington and Lincoln Day", or other such designations.